Because Founders Lead Differently
Become the leader your fast-scaling company needs with a leadership system trusted by CEOs of companies from Series A to IPO.
Watch how I coach CEOs →
Trusted by CEOs backed by
Founder Leadership Needs a Different Playbook
Most leadership coaching wasn’t designed for startup CEOs. It was designed for corporate managers with stable teams and predictable priorities.
But you’re not just managing work—you’re trying to build something truly great.
And you’re firefighting, second-guessing your team, and wondering if you’re still the right person to lead this—all at the same time.
The more you grow, the fewer people there are who can help you.
That’s why I developed the Founder Leadership System™—a system built from the ground up to help startup CEOs lead in a way that’s effective and personal to them.
It’s not about stepping back or “letting go.”
It’s about becoming a better founder—the founder you were born to become.
Trusted by the World’s Top Founders
I’ve coached over 200 venture-backed CEOs—founders navigating the messy, high-stakes transition from startup to scale-up. The average coaching relationship lasts 2.5 years.
Alongside my coaching, I’ve led workshops with over 1,000 founders, helped build companies worth over £5 billion, and reach more than 50,000 entrepreneurs through my newsletter.
Tim Heyl
CEO of Homeward
Raised $501M
Perse Faily
CEO of Tillster
Raised $87M
Malte Kosub
CEOÂ of Parloa
Raised €214M
Jose Velez
CEO of Bold
Raised $105M
Anastasia Leng
CEOÂ of CreativeX
Raised $35M
Tim Guilliams
CEOÂ of HealX
Raised $115M
Sandrine Zhang Ferron
CEO of Vinterior
Raised $20M
Alexandre Remor
CEO of Medway
Raised $15M
Work with Dave
As your founder coach, I bring hands-on coaching, practical frameworks, and space to reflect with other top founders building iconic businesses.
Coaching for Startup CEOs
For venture-backed founders who want to evolve into world-class leaders.
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Free Workshop on Founder Mode
Learn the unconventional habits that separate successful tech CEOs from traditional operators.
VC Partnerships
I run founder retreats and LP days with top-tier funds like Partech, Point Nine, and Insight Partners.
“Coaching with Dave has transformed the way I show up as CEO. I've learned how to articulate my vision and strategy with all stakeholders, build a passionate and aligned team, and a galvanised customer audience.”
Tim Heyl
CEO of Homeward -Â Raised $501M
Playbooks for Becoming a Better CEO
A great founder needs a great mentor. I write essays that go deep into the psychology, systems, and strategy of leadership at scale. These are the playbooks my clients return to again and again.
From Founder to Coach
Before I became a founder coach, I was a founder—several times over. I helped scale Delivery Hero as a late co-founder, and I’ve built companies across Europe and Latin America. I know what it’s like to raise capital, launch products, build teams, and wrestle with the pressure to grow fast.
Over time, I noticed a pattern:
Founders don’t fail as CEOs because they lack intelligence. They fail because no one teaches them how to lead at scale.
When your company starts to grow, everything gets harder—alignment, hiring, focus, setting standards.
I looked for leadership frameworks that worked in startup environments, but most of what I found came from the world of corporate management.
So, I started building my own.
What began as a few models I shared with clients turned into a full-blown system—refined over thousands of hours coaching some of the most successful CEOs in tech.
It’s called the Founder Leadership System™, and it’s designed to help founders upgrade their leadership faster than their companies can scale.
Explore the Coaching Approach →Where Would You Like to Start?
Ready to scale as a CEO?
Apply for coaching and explore whether the Founder Leadership System™ is right for you.
Explore Coaching →Curious about my approach?
Learn how top startup CEOs reinvent their role to be more spacious, strategic and valuable, with Role Reset™.Â
Join the Free Workshop →
